You have to give it to the PR folks who manage to massage a message that repeats the line 3 times – ‘the Great Britain SailGP Team, one of the world’s most successful sailing teams.’ The same PR team…
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Welcome to the Yacht Business podcast – I’m your host, David Fuller.In this episode, we take a look at the first ever SailGP event in Dubai, the fan experience, the challenges of running an event in a new market…
Welcome to this edition of Yacht Business partly recorded in Jeddah where one of the preliminary rounds of the America’s Cup has just been delivered – in style. There is a lot to unpack here – from prejudiced pre-event…